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Every time someone visits or hits your website, it is recorded in the server logs. Server logs come in raw data which your hosting company will convert and provide to you in reading form – website stats. By having your websites stats in front of you, you will be able to analyze where all of your traffic is coming from and how many hits and visitors you have had.
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For the past few years, everyone has been wondering why their Google rankings have collapsed, because as far as they knew they were some of the best at optimizing web pages (and that was often times correct).
I know for a fact what has happened and why it is so much harder to succeed on Google now days, and I can almost guarantee some of the things that were said at Google. I bet several executives and employees of Google said “How can we make sure that all the web sites appearing in our results are valuable resources?”. Which makes complete sense because without valuable results in their search engines; they lose their stance as the best search engine on the internet. I also bet someone came up with a simple, yet, extremely bright idea and said something like this “Why don’t we just change the algorithm so that it takes true hard work; or true popularity for people to get to the top of our search engine?”, or something of that nature.
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CSS or Cascading Style Sheets is a stylesheet language that describes the presentation of web documents. Web pages that are written in HTML and XHTML can be styled in many ways by using CSS. In fact CSS allows to separate the stylistic elements of the web page like layout, color and fonts from the content matter like textual paragraphs and images. This is called separation of content from presentation.
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